The Best Natural Shampoo for Beautiful, Healthy Hair

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Choosing the right hair care products for you can seem like a bit of a minefield. With commercials filled with pseudoscience claiming to cure all of your hair care woes using amino acids and caffeine derivatives, understanding what your hair actually needs and what should be avoided can be near-enough impossible.

The unfortunate fact is that most of the drugstore, mainstream shampoos that you see in the media or at your local store are likely to include ingredients that are terrible not only for the environment but also for your hair and scalp. Here, we’ll feature the best natural shampoos to clean your hair without harsh chemicals.

It might seem a little excessive to be fretting over the ingredients of your shampoo bottle – they all do the same thing, right?

Well, in actual fact, no, they do not all do the same thing, and the shampoo you choose to use on your hair will have a dramatic effect on the overall wellbeing and health of your hair and scalp. We don’t want to alarm you, but did you know that your paraben, sulfate, fragrance-rich shampoos could in fact lead to thinning of the hair strands, hair loss, and even hormone imbalances? Well, it’s true – but don’t worry, there is a solution.

Listed below are some of the best natural shampoo options, completely safe and effective shampoos that do exactly what they say on the bottle without causing any damage to your hair, scalp, or the environment. Many use natural and effective ingredients, such as essential oils.

We’ve covered everything from the best overall all-rounder, best for curly hair, and excellent affordable options, so there’s something for everyone here because no one should have to compromise when it comes to the everyday products they choose to purchase and use.  

Related: Best Natural Conditioner for Beautiful, Healthy Hair

ImageProductOur RatingPrice
Best Overall
Rahua Classic Shampoo
Rahua Classic Shampoo
  • Made with plant-based ingredients from the Amazon rainforest
  • Color-safe, nourishing, strengthens weak and damaged hair strands
  • For all hair types and has Palo Santo aroma
9.6
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Best for Curly Hair
ACURE Curiously Clarifying Shampoo
ACURE Curiously Clarifying Shampoo
  • Gently cleans hair of grease, dirt, and product buildup to leave hair shiny and restores moisture
  • Refreshing lemongrass and argan scent
  • Certified cruelty free, vegan, and free from sulfates, paraben, mineral oil, formaldehyde, and petrolatum 
9.5
Check Price on Amazon
Best Value
Renpure Coconut Cream Nourishing Shampoo
Renpure Coconut Cream Nourishing Shampoo
  • Made with plant-based ingredients that will gently clean hair while preserving natural hair oils to nourish and moisturize
  • Coconut oil in this shampoo formula adds and seals in moisture while delivering nutrients for smooth and frizz-free hair
  • Free from dyes, phthalates, sulfates, propylene glycol, parabens, gluten
9.5
Check Price on Amazon

Best Natural Shampoos

1. Best Overall Option: Rahua Classic Shampoo

Rahua Classic Shampoo 9.3 Fl Oz, Works on All Hair Types, Made With Organic Ingredients, Shampoo Known to Protect and Promote Hair Growth, Safe for Color Treated Hair, Shampoo with Palo Santo AromaRahua Classic Shampoo

This everyday shampoo from Rahua ticks all of the boxes when it comes to natural, gentle, yet effective hair care. The Classic Shampoo is made from completely organic, sustainably sourced ingredients including Rahua oil, which is high in omega-9 making it super hydrating and nourishing; and Palo Santo oil which gives a rich, woodsy scent and is also a great natural preservative.

This is a restorative shampoo and works to soothe the scalp while leaving hair feeling soft and silky. It is also great for color-treated hair, as the Rahua oil will preserve and intensify your color. In addition to this, the use of rich, active antioxidants will also protect the hair follicle and promote hair growth.

Rahua is a brand that is well-known for its dedication to developing eco-friendly products using naturally derived ingredients without causing damage to the rainforests from which they are sourced.

All of their products are vegan, non-toxic, symbiotic, and free from any synthetic parabens, silicone sulfates, and glutens, which are commonly used in drugstore shampoos to leave a waxy coating over the hair, creating the illusion of silky smooth hair, while actually stripping away any naturally protective oils on the hair and scalp.

All in all, this is a highly effective, safe-to-use, and eco-friendly shampoo that is great for all hair types and will leave your hair clean and smooth and your color vibrant and rejuvenated.

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2. Best For Curly Hair: Acure Curiously Clarifying Shampoo

ACURE Curiously Clarifying Shampoo, Lemongrass & Argan, 100% Vegan, Performance Driven Hair Care, Gently Cleanses, Removes Buildup, Boost Shine & Replenishes Moisture, 8 Fl OzAcure Curiously Clarifying Shampoo

For those with curly hair, choosing a sulfate and paraben-free shampoo is even more important. The gentle, all-natural formula will help to fight any frizz and won’t weigh down your natural curls. Synthetic chemicals will not only cause product buildup which will ultimately cause the hair to look dull and may damage your curls, but they can also be super drying and might cause excessive breakage or hair loss in the long run.

The Curiously Clarifying Shampoo from Acure works to gently remove buildup from the hair and scalp while restoring moisture and shine using only naturally-derived ingredients. . One of the key ingredients in this shampoo is Lemongrass, which naturally cleans the hair without over-drying it and is frequently used to add body and shine. Argan oil is also added in and is a highly concentrated oil that penetrates the hair deeply and leaves it super soft and shiny. This is especially great for curly hair as it will help to detangle and de-frizz the hair.

Acure was founded on sustainable principles, with a view to providing extremely high-quality hair and skincare products that are fully vegan, organic, natural, and certified fair-trade. All of their product packaging are also completely recyclable, so this is an excellent eco-friendly, sustainable brand, with the added benefit of providing you with super soft and healthy hair.

Related: The Best Dry Shampoos Without Butane or Propane

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3. Best Budget-Friendly Option: Renpure Coconut Cream Nourishing Shampoo  

Renpure Coconut Cream Nourishing Shampoo, 32 OuncesRenpure Coconut Cream Nourishing

The major downside with many all-natural, high-quality shampoos is that they can often come with a hefty price tag. But, that isn’t always the case, and there are plenty of affordable natural shampoo options available on the market.

The Coconut Cream Nourishing Shampoo from Renpure is an example of a high-quality, highly-effective, yet budget-friendly natural shampoo. It comes in a huge 32-ounce bottle and retails at just under $7.00, meaning you’re paying as little as $0.22 per fluid ounce. This is extremely cost-effective and the large bottle means there will be much less need for frequent repurchasing, saving on cost and excessive waste production.

The shampoo is marketing towards hair that is dry and straight and is designed to preserve the hair’s natural oils while managing frizz and leaving a shiny, healthy finish to the hair.

One of the main ingredients in this shampoo is coconut oil which is well known for its moisturizing properties that will work to condition and smooth the hair. All of the ingredients used in Renpure hair care products are naturally derived and plant-based, as well as being ethically and sustainably sourced and produced.

Like the previously mentioned shampoos, Renpure’s Coconut Cream Nourishing Shampoo is also free from any synthetic parabens, sulfates, dyes, gluten, glycol, phthalates, and propylene, which are super damaging and commonly found in drugstore shampoos. When the ingredients and the price tag are this good, it’s really a no-brainer! Renpure does a great job of making natural hair care accessible to all.

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4. Pure Nature Moroccan Argan Oil Shampoo

Moroccan Argan Oil Shampoo SLS Free Sulfate Free, for Damaged, Dry, Curly or Frizzy Hair - Thickening for Fine / Thin Hair, Good for Color and Keratin Treated HairPure Nature Moroccan Argan Oil

Moroccan Argan Oil is a holy grail ingredient when it comes to hair care, and this Shampoo from Pure Nature puts it to good use for a super moisturized and silky finish. The shampoo is great for all hair types but is particularly good for hair that is heat-damaged or prone to breakage as a result of frequent coloring.

The argan oil works to restore moisture and hydrate the scalp and hair, while the addition of Vitamin E and rich antioxidants provides protection from UV and thermal damage. With no synthetic or harmful ingredients, this shampoo leaves hair soft, manageable, and free from frizz while being eco-friendly and completely safe to use. 

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5. EVOLVh Natural SmartColor Protecting Shampoo

EVOLVh - Natural SmartColor Protecting Shampoo (8.5 fl oz | 250 ml) EVOLVh – Natural SmartColor Protecting Shampoo

The Natural SmartColor Protecting Shampoo from EVOLVh will gently cleanse color-treated hair without stripping any of the pigment or vibrancy, meaning there will be less fading and less need for frequent re-coloring, which could ultimately damage the hair.

The natural ingredients moisturize the hair and increase strength to protect the hair from any damage, or breakage. Key ingredients include Kiwi Seed Oil, known for its moisturizing abilities; Amino Acids, proven to increase color retention, and Sunflower Oil, which moisturizes, promotes hair growth, and protects from heat damage.

The shampoo is free from any of the common chemicals that we want to avoid and is completely cruelty-free and vegan.

Related: 10 Safe Shampoo and Conditioner Brands

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6. PURA D’OR Original Gold Label Anti-Hair Thinning Shampoo

PURA D'OR Original Gold Label Anti-Thinning Biotin Shampoo (16oz) w/ Argan Oil, Nettle Extract, Saw Palmetto, Red Seaweed, 17+ DHT Herbal Actives, No Sulfates, Natural Preservatives, For Men & WomenPURA D’OR Original Gold Label Anti-Thinning Biotin Shampoo

For those who are dealing with hair-thinning and frequent breakage or hair loss, this bestselling shampoo from Pura D’or could provide some assistance.

The Original Gold Label Anti Hair-Thinning Shampoo uses Biotin and DHT herbal ingredients which are proven to reduce thinning and promote hair strength while reducing breakage. It has a super hydrating formula to leave hair less brittle and much stronger. The natural ingredients also work to protect the hair from further damage while gently cleansing and improving the overall health of the hair and scalp.

The ingredients are completely vegan, cruelty-free, and void of any harmful, synthetic chemicals.

Related: The Best Septic Safe Shampoo (List of Top Products and Brands)

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7. Rahua Hydration Shampoo

Rahua Hydration Shampoo 9.3 Fl Oz, For Hydrated Stronger Healthier Smoother Hair Moisturizing Shampoo Formula, the Shampoo Works on All Types of Hair, Hydration Shampoo Made with Organic IngredientsRahua Hydration Shampoo

With their excellent brand ethos and highly effective products, it is unsurprising that Ruhua features more than once on this list.

Their Hydration Shampoo is formulated to work with all hair types, but is especially great on dry hair that is in need of some extra moisture. Amazonian oils and natural protein-bonding sugars are used to provide deep hydration to each strand of hair and like the Classic Shampoo, this one is also free from any nasty ingredients and completely eco-friendly.

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8. Alaffia Curl Enhancing Shampoo

Alaffia, Shampoo Curl Enhancing, 12 Fl Oz Alaffia Shampoo Curl Enhancing

Another great option for those with curly or wavy hair, Alaffia’s Curl Enhancing Shampoo is made with fair trade shea butter and the botanical extracts of chamomile and yarrow, all of which work to gently cleanse the hair and scalp while protecting the natural oils and adding copious amounts of moisture and hydration into the hair.

The formula works to fight frizz and enhance and retain natural curls. Alaffia is a cruelty-free brand that never uses sulfates, parabens, phthalates, silicones, or synthetic colors or fragrances.

For best results, Alaffia recommends that customers lather the shampoo from scalp to ends and then allow it to sit for a few minutes before rinsing away.

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9. EVOLVh Ultrashine Moisture Shampoo

EVOLVh - Organic UltraShine Moisture Shampoo (8.5 fl oz | 250 ml) | Clean, Non-Toxic, Natural Hair CareEVOLVh – Organic UltraShine Moisture Shampoo

The Ultrashine Moisture Shampoo from EVOLVh is designed for use on normal to dry hair and is also safe for use on any color-treated hair. If your hair is in need of some moisture or is particularly prone to split-ends and breakage due to heat or color damage, this could be a great option for you.

The all-natural, clean ingredient list makes this an excellent eco-friendly, safe, yet effective shampoo and will leave hair feeling and looking strong, shiny, and youthful.

Related: The Best Natural Face Wash

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10. Avalon Organics Shampoo

Avalon Organics Natural Shampoo, Nourishing Lavender, 32 OzAvalon Organics Natural Shampoo

Avalon Organics is a brand well-known for its cruelty-free and sustainable ingredients and sourcing methods.

This Nourishing Lavender Shampoo is marketed for dry and normal hair, adding hydration and nourishing the hair to leave it soft, smooth, and healthy. The Lavender essential oil gives a calming scent to the hair while gently cleansing the scalp without stripping any of the natural oils.

Avalon is a largely affordable brand with a great ethos and a wide range of products to suit your specific needs.

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11. Avalon Organics Therapy Thickening Shampoo

Lot of 3 Avalon Organics Biotin B-Complex Therapy Thickening Shampoo 14 Oz Avalon Organics Biotin B-Complex Therapy Thickening Shampoo

The Therapy Thickening Shampoo, also from Avalon , nourishes fine or thinning hair to add volume while protecting the hair from damage which may lead to further thinning.

The natural blend of ingredients, which contains biotin, saw palmetto, quinoa protein and Vitamin E stimulates the scalp to promote hair growth and strengthen the hair strands to prevent breakage or fallout. If you’re looking for a shampoo that will add instant volume and make hair feel and look thicker, while working to strengthen the hair over time and reduce hair thinning, this could be a great option for you.

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12. Avalon Organics Scalp Treatment Shampoo

Avalon Organics Scalp Treatment Shampoo, Tea Tree, 32 OzAvalon Organics Tea Tree Scalp Treatment Shampoo

Avalon Organics Scalp Treatment Shampoo is great for anyone who suffers from the symptoms of a sensitive scalp. Infused with Tea-Tree, Aloe, and Vitamin E, this shampoo will work to gently cleanse the hair and scalp while relieving any discomfort or irritation. It’s also super hydrating and leaves the hair silky and smooth.

The formula from Avalon Organics is completely plant-based and free from all GMOs, parabens, preservatives, sulfates, phthalates, and synthetic colors and fragrances. This is a great shampoo for dry hair and is also reasonably priced.

Related: The Best Natural Deodorant for Women

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ImageProductOur RatingPrice
Best Overall
Rahua Classic Shampoo
Rahua Classic Shampoo
  • Made with plant-based ingredients from the Amazon rainforest
  • Color-safe, nourishing, strengthens weak and damaged hair strands
  • For all hair types and has Palo Santo aroma
9.6
Check Price on Amazon
Best for Curly Hair
ACURE Curiously Clarifying Shampoo
ACURE Curiously Clarifying Shampoo
  • Gently cleans hair of grease, dirt, and product buildup to leave hair shiny and restores moisture
  • Refreshing lemongrass and argan scent
  • Certified cruelty free, vegan, and free from sulfates, paraben, mineral oil, formaldehyde, and petrolatum 
9.5
Check Price on Amazon
Best Value
Renpure Coconut Cream Nourishing Shampoo
Renpure Coconut Cream Nourishing Shampoo
  • Made with plant-based ingredients that will gently clean hair while preserving natural hair oils to nourish and moisturize
  • Coconut oil in this shampoo formula adds and seals in moisture while delivering nutrients for smooth and frizz-free hair
  • Free from dyes, phthalates, sulfates, propylene glycol, parabens, gluten
9.5
Check Price on Amazon

Final Thoughts on The Best Natural Shampoo for Beautiful, Healthy Hair

In this list, you should be able to find one or more of the best natural shampoo options that suit you and the specific needs of your hair and scalp to add to your personal care routine.

Everyone’s hair is different, which can make finding the right shampoo for you a little complicated, but there is no reason that you should have to use harmful, toxic ingredients on your hair. With such a wide range of great natural shampoos available on the market, there is bound to be something for everyone.